First revision of my Hercules character

Seeing as how my previous version of Hercules looked like a robot, I altered the design to make him look more organic. I also tried to make him more visually appealing and iconic.

Second Concept of my Red Bull Hercules character, now featuring a cape, a mullet and elbows

While this second concept is definitely an improvement on the original, the brief states that Red Bull want a new style to be used in the advert. I intended for this style to be similar to the style of the animated adverts for Red Bull, so it does not really fit the brief. However, this is not the only style I can draw in. I will try out different ways of drawing Hercules and see which one works out best.